Why is Wendy's Selling Merch?
(Not really "free") I have an account with the Wendy's app. I've discovered that ordering through the app is the best way to bring the prices of fast food back within reason. But I supplied an email address and they keep sending me ads for t-shirts, polos, and caps with Wendy's livery. Finally, they sent me the above offering a digital camera, in exchange for reward points, no less. I realize there could be an eventual collectors market for something like this but this has to be one of the weirdest offers I've seen lately. I'm pretty sure this is aimed at a different demographic, because I don't get it. Why is a restaurant chain pushing merchandise? I assume the answer somehow has to be money, because capitalism. Postscript I got an ad for Buffalo Wild Wings merch a few hours later: shirts, jackets, water bottles.
